Outsourced Affiliate Management
One of the things I learned from working at and with several large, national, multi channel retailers, was the concept of same store sales. Now, don’t get me wrong, this isn’t a complex metric that I came up with, it’s only something I have found useful when managing affiliate programs. Whether retail programs, lead gen [...]
A very typical phone call we receive, and probably at least one each week, is one from a new merchant looking for immediate sales through affiliate marketing. We love to get calls from new prospects and enjoy meeting new people and learning of new business models. It’s one of the reasons I love this industry. [...]
4 things every multi-channel retail affiliate manager should be looking at to optimize their affiliate program. From new to file percentage to margin contribution, things you should be looking at.
JEBCommerce is excited and proud to announce that starting today, we are now managing the Doba Affiliate Program! “Doba simplifies and streamlines product sourcing for the emerging market of millions of web-based entrepreneurs delving into the fray of starting and/or growing a retail business.” They are the premier drop shipping and product sourcing company on the web.
Along with the known affiliates applying to your program, there are hundreds and thousands of applications that come through that are either suspect, fraudulent or simply incomplete. If you are an affiliate manager reading this, you’ll probably be nodding your head and maybe even have a chuckle. If you are an affiliate that seems to receive more denials than approvals when you apply to programs, this article is just for you. I’d like to highlight some of the things that managers see every day that you may be doing and need to avoid in order to get your applications approved.
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